posted by andrew

A whirlwind weekend for sure with two back to back days of hectic, last minute night shoots. Sony officially announced their new F3 camera on Monday morning and had tasked a small group at school with putting together a test/promo piece over the wee

kend to show it off. It’s really an amazing piece of work, opting to do 1080p very well instead of trying to play the resolution game and reach 2k or 4k levels. The sensor size is almost the size of a physical frame of 35mm film and the body is intended to be used with legitimate PL mount cinema lenses, essentially Sony’s attempt at making an affordable offering for indie productions looking for 35mm caliber images who don’t actually want to shoot on film. Very pretty picture for sure. Regardless, our story for the promo involved two young people frolicking amongst the Urban Lights exhibit at the LA County Museum of Art. In between setups, our two actors were kind enough to return to their spots so I could try and come away with my own bit of imagery for the evening. I have said on previous occasion that I love getting to take HDRs when the subject matter has been intentionally lit… it’s not often but the results are amazingly satisfying. More images from LACMA to come later in the week but I couldn’t wait to start working on this one as soon as I got back home earlier tonight…

All those in favor, say aye... Los Angeles CA

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